2022 guest lecture from Georgia University of Business and Technology lecturer, how to build trust in digital platforms part 10

Mr. Tsotne from Georgia University of Business and Technology in a guest lecture on June 7 2022 at STEKOM University further explained about the rise of the platform. The rise of the platform described by Mr. Tstotne is divided into 6. The platform is a payment platform that connects billing and payment, a marketplace platform that connects supply and demand, a community platform that supports connectivity and networking in society, a repository platform that supports library availability, a communication platform that is messaging network service, a search platform that connects queries and information.


This activity is part of the implementation of STEKOM University's commitment to increase various international activities in order to realize the vision to become an international-class university. Various international activities carried out by STEKOM University continue from year to year. There are international activities that are sustainable and there are also some international activities that are not sustainable. All types of international activities are accommodated and regulated by the International department of STEKOM University.


Of the many online shopping platforms, in fact the marketplace is still a favorite place for customers to do shopping activities. Marketplace is a marketing medium that can be used to start an online business. Currently, many business people are starting to sell through e-commerce and marketplaces, ranging from MSMEs to big brands in the world. In this context, marketplaces and online stores are considered the same.


Literally, what is a payment system is a payment system in a transaction that can be made in cash or non-cash. The cash payment system requires the buyer to provide cash to the seller. Meanwhile, non-cash payment systems tend to be more diverse in form. Thanks to technological developments, even non-cash payment systems now allow users to transact without having to meet face to face between the seller and the buyer. That way, buying and selling transactions become more flexible, they can be done anytime and anywhere.


Online community platforms thrive through social media. Social media or often also referred to as social media is a digital platform that facilitates its users to communicate with each other or share content in the form of writing, photos, videos, and is a digital platform that provides facilities for carrying out social activities for each user.[citation needed] Social media also is a means to socialize with each other and is done online which allows humans to interact with each other without being limited by space and time.


There are two types of online communication platforms that exist today. The first is synchronous online communication and the second is asynchronous communication. Synchronous online communication is online communication that occurs simultaneously at the same time and is real time (direct) by using electronic facilities as a medium. In synchronous online communication, the communicating parties interact directly in the process of sending, receiving, and providing feedback with the help of the internet. There are many platforms that are usually used as important media for communicating in sync, including Zoom, Goggle Meet, Microsoft Teams and many more. The term synchronous online communication is usually referred to as virtual face-to-face. We will be dealing directly with people who communicate with us at the same time. While asynchronous communication is the opposite of synchronous online communication, asynchronous online communication is communication via the internet network that occurs asynchronously, indirectly, or delayed. An example of this asynchronous communication is learning via the online learning web or what is usually called e-learning. We learn through a web provided by the school or university. Teaching and learning activities move to the web instead of providing material or exams that are usually held in class.


The Repository Platform also continues to grow along with the increasing need to manage more and more digital data. With the emergence of a repository platform that is reliable and in accordance with the needs of the community, naturally the community begins to use these repository platforms to meet their needs. An example of our video repository platform is YouTube, which is very popular for sharing videos. For programmers there is also a well-known GitHub which is often used to share and collaborate on programming work. In the field of music, we also know spootify, which has very wide use. In the information field, the repository that many people know is Wikipedia.


A digital platform that is also growing rapidly is the search platform. The amount of information that is shared on the internet if it is not facilitated by reliable and adequate search technology, it will make it difficult for users of the information on the internet media. Currently the most famous search platform is Google. The others are Yahoo, Bing, and Baidu, and probably many more examples of other search platforms.